As a paramedic specialist, her primary responsibilities include:

“The public wanted to see the human behind the helmet,” Hamidah explained in a rare interview with Berita Harian . “They see us as machines during emergencies. I wanted to show them that a responder can love fashion, can love music, and can still be feminine without compromising operational readiness.”

Her popular YouTube series, "Turun Padang" (translated as "Down to the Ground"), focuses on high-intensity interval training (HIIT) routines that can be done in a 4x4-meter dormitory room. She advocates for the :

: She responds to diverse emergencies, including road accidents, industrial fires, and medical crises, providing critical pre-hospital care.

She volunteers as an instructor for the Community Emergency Preparedness Programme (CEPP), teaching basic life support skills to the public.

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