"Sasur Ki Nayee Dulhan" is a typical addition to the genre of adult romance/drama that platforms like Jugnu, Hunters, and Ullu specialize in. The show relies heavily on the "forbidden relationship" trope—specifically the dynamic between a father-in-law and a daughter-in-law—which is a popular, albeit controversial, theme in this segment of Indian OTT content.

Low-key lighting dominates. The haveli’s long, dark corridors become a metaphor for moral decay.