Social commerce, entrepreneurial side hustles, and budget-conscious "frugal" shopping [10.8, 10.14].
Sports and fitness are becoming increasingly popular among Indonesian youth, with many young people embracing a healthy and active lifestyle. Traditional sports such as sepak takraw (a Southeast Asian sport that combines elements of volleyball and soccer) and badminton are still widely played, but many young Indonesians are also interested in modern sports such as basketball, soccer, and running. The rise of fitness trends such as gym workouts, yoga, and Pilates reflects a growing awareness of the importance of physical and mental well-being. The rise of fitness trends such as gym
Emo bands sing in Sundanese. Shoegaze bands sample the sounds of Angklung (bamboo instruments). This refusal to simply copy Western bands has given birth to a sound that is distinctly Nusantara . This refusal to simply copy Western bands has